Deliveryblues

Thursday, November 09, 2006

"Is internet retailing all it's cracked up to be?"

The title comes from an article appearing on the Retail Bulletin website from a retail think tank. It's an interesting piece that suggests that many people and organisations may just be getting a bit carried away with the impact that internet shopping is having.

Some interesting comments regarding delivery, which we at "deliveryblues" have a particular interest in, include....

In addition, Nick Bubb of Evolution Securities felt that, “More attention needs to be paid to the problem of missed delivery slots as this one issue can have a disproportionately negative effect on the consumer’s overall online retail experience. In fact, nothing seems likely to alienate a customer more than a failed or missed delivery.”
AND

The cost of missed deliveries also exposes the myth of internet retailing always being cheap. The cost of returned products – and subsequent repeat deliveries – goes straight on to the bottom line and eats into the narrow margins with which these businesses are working.


Worth a read.